Everent — E2E MVP

Building What the Market Lacked

Argentina's event ticketing market is dominated by generic platforms that charge high commissions and offer organizers little control over their brand, their data, or their buyer experience. The gap was clearest in the wellness, personal development, and new skills space — a growing segment where the relationship between organizer and attendee matters as much as the logistics. Everent was built to serve that niche: a ticketing platform that keeps costs low, gives organizers real ownership, and treats the purchase experience as part of the event itself.

Solo. End-to-End. Three Weeks.

Every layer of Everent was built by one person: product decisions, database architecture, UI design, backend logic, payment integration, email design, and deployment. The constraint wasn't just time — it was maintaining quality across disciplines that usually involve a whole team. The approach was deliberate: benchmark against the best ticketing platforms in the market, identify the minimum feature set to be genuinely useful, and ship something real — not a prototype, not a demo, but a platform that processes actual transactions.

• Organizer tools

  Event creation with multiple dates and time slots, ticket type configuration, capacity management, and a dashboard to track orders and attendance.

• Buyer experience

  Public event pages, occurrence picker, secure checkout with MercadoPago, and QR-coded tickets delivered via transactional email.

• Transactional emails

  Order confirmation and ticket delivery emails designed from scratch — branded, mobile-first, with QR codes embedded and clear purchase summaries.

The Stack

The technology choices were driven by one principle: maximum capability at minimum operational cost, with room to scale. Every tool in the stack was selected to let a solo developer move fast without accumulating technical debt.

• Next.js 15 + Vercel

  App Router for both the public-facing experience and the organizer dashboard. Deployed on Vercel for zero-config CI/CD and edge performance.

• Supabase

  PostgreSQL database with Row Level Security for multi-tenant data isolation, real-time capabilities, and built-in auth — eliminating the need for a separate auth service.

• MercadoPago

  Native payment integration covering Argentina's full range of payment methods: credit/debit cards, bank transfer, and cash-based options.

• Resend + Claude

  Transactional email delivery via Resend. Claude served as a development multiplier throughout the build — accelerating decisions, drafting logic, and reviewing architecture.

Functional First, Polish Later

The explicit priority was a platform that works — not one that looks finished. That's a deliberate product decision, not a shortcoming. Shipping a polished product that nobody uses teaches you nothing. Shipping a functional one with real organizers and real buyers teaches you everything. The design is clean and intentional, but certain interactions and edge cases that don't affect core functionality were deferred. The roadmap is driven by what users actually hit, not by hypothetical scenarios.

Live and Iterating

Everent launched on June 20, 2026 and is now processing its first real events — organizers in the wellness and personal development space in Argentina. Every real transaction is a data point. The platform will keep evolving: better organizer analytics, improved mobile flows, expanded payment options, and design refinements informed by actual use patterns rather than assumptions.